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There are two types of content that have become increasingly popular among brands and influencers: vlogging and blogging. Which has more impact?
Consistent, Informative Communications drive retention. Why? Can it be measured? Dig into the case study and discover the answers.
Consistent, focused internal communications and external marketing matters. Your Message – The Message – effectively promotes and enhances your brand and motivates your audiences to take action: get engaged, buy, donate, volunteer, or invest.Why it matters: The information and examples outlined each quarter in The Message newsletter will help you focus your message.
DYK (Did You Know) - Digital signage reaches more Americans than Facebook or the Internet? Digital signage is a convenient, compelling, and cost-effective way for companies to reach a captive audience: lobbies, cafeterias, break rooms. Here are the top 5 benefits to using digital signage in corporate communications: 1. Enhanced Engagement Dynamic digital displays capture 400% more views than static displays 2. Supports Company Branding Brand attitude and perception increases loyalty 3. Cost Effective Communications 46% of senior managers view as an investment rather than an expense 4. Boosts Morale Encourage, inspire, and recognize employee contributions 5. Reach Millennials Highly [...]
We’re all familiar with the arrow that plays video online and on social media. But although video seems to be popping up everywhere across a wide range of platforms, high-quality [...]
(Thomas McHenry is the President of McHenry Creative Services. His Irish heritage has ensured Tom is a lifelong teller of stories) “Once upon a time…” “Did you hear the one [...]